What is KIOSK?
- A retail kiosk (also referred to as mall kiosk or Retail Merchandising Unit) is a store operated out of a merchant-supplied kiosk of varying size and shape, which is typically enclosed with the operator located in the center and customers approaching the vendor across a counter. These units are best exemplified by jewelry-style cases forming a 10' × 10' perimeter footprint. These units are located in shopping malls, airports, sporting events, or larger stores. The industry term for the smaller units is RMU (Retail Merchandising Unit). These smaller units were created to avoid lease conflicts with existing stores with "kiosk" language exclusions and local fire codes requiring greater distance between units by placing them on wheels.
- Easy to handle at minimum cost
- Faster marketing tools to create brand awareness
- Systematic counter services & 'customer friendly'
- An opportunity to expand business into franchise/networking
Sample of KIOSK
Brand: My Takoyaki. Location: Bits & Bites, Rivercity Village, Jalan Ipoh, Kuala Lumpur.
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